Please use this identifier to cite or link to this item: http://repositorio.unicamp.br/jspui/handle/REPOSIP/1712
Type: Artigo de periódico
Title: Letters and cities: reading the urban environment with the help of perception theories
Author: GOUVEIA, Anna Paula Silva
FARIAS, Priscila Lena
GATTO, Patricia Souza
Abstract: When wandering around a city such as Sao Paulo, we are surrounded by letters, numbers and symbols. These elements form part of an environment full of signs in many shapes and sizes that compete for our attention. Our perception of these elements contributes towards our spatial guidance and sense of place. The idea of `reading` the city, or urban environment, was introduced by Kevin Lynch, for whom reading the urban structure follows on from recognizing or identifying its numerous visual elements, not necessarily verbal ones. Beginning with a brief bibliographic review of perception theories, this article combines concepts from environmental psychology with concerns brought up by the fields of information design and epigraphy studies, setting out the basis of a methodological proposal for the study of typography and lettering in the urban environment.
Subject: architecture
environment
environmental psychology
lettering
typography
urban perception
Country: Estados Unidos
Editor: SAGE PUBLICATIONS INC
Rights: fechado
Identifier DOI: 10.1177/1470357209106474
Address: http://dx.doi.org/10.1177/1470357209106474
http://apps.isiknowledge.com/InboundService.do?Func=Frame&product=WOS&action=retrieve&SrcApp=EndNote&UT=000268915300009&Init=Yes&SrcAuth=ResearchSoft&mode=FullRecord
Date Issue: 2009
Appears in Collections:IA - Artigos e Materiais de Revistas Científicas

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